Web design for dentists: a website built to book appointments
A new patient lands on a dental website with a specific question: do you take my insurance, can I book without phoning, and can I trust you. We build dental websites that answer all three before they close the tab: an appointment request on every page, a clear page for each treatment, real photos of the practice and team, and, where your dental regulator permits it, your Google reviews where a nervous patient can see them. Websites start at $299.
Why most dentists websites do not bring in work
Booking means phoning during office hours
Some patients look for a dentist in the evening. If the only way to book is a phone number that rings through to voicemail, that patient books with the practice that offered a form.
Stock photos instead of your practice
A smiling stock model tells a patient nothing. Photos of your actual reception, treatment rooms and team are what turn an anxious visitor into someone who feels they already know the place.
One generic Services list
Cleanings, Invisalign, implants, emergency visits and children's dentistry on one page gives Google nothing specific to rank and gives the patient nothing specific to read.
Invisible to nearby searches
Patients search "dentist near me" or "dentist" plus their neighbourhood, not your practice name. Without local SEO, the practice closest to them can be the one they never see.
What we build into a dentist website
Appointment request on every page
A Book or Request an Appointment button in the header and at the end of every treatment page, with a short form that reaches your front desk and works outside office hours.
Learn moreA page for every treatment
Hygiene, restorative, cosmetic, orthodontic, emergency and children's dentistry each get their own page, written plainly, structured for how patients search, and clear about whether the treating dentist is a general dentist or a specialist.
Learn moreReal photos of your practice
We plan the shot list with you: the entrance, the reception, a treatment room, the team. The site then shows a patient the place they will actually walk into.
Your Google reviews, where permitted
Where your dental regulator permits testimonials, real reviews shown with the reviewer's name and a link back to your Google listing. Where it does not, we leave them off.
Learn moreLocal SEO
With a local SEO plan: Google Business Profile set-up, structured data for a dental practice, and consistent name, address and phone across the directories patients use.
Learn moreInsurance and new-patient information up front
The questions every new patient asks, answered on a page they can find: which plans you accept, direct billing, what a first visit involves, parking and hours.
Read more before you decide
Web design for dentists: common questions
Can the appointment form connect to our practice software?
Often, yes. Where your practice management software offers online booking or a web form integration, we connect to it; where it does not, the request form emails your front desk and can be set to send a confirmation to the patient. We confirm which applies before quoting.
Do you write the treatment pages, and do we need to review them?
We draft them from what you tell us about each service, in plain language, and you review every page before it goes live. Clinical wording is yours to approve: we describe what you offer and how to book it, and we do not make claims about outcomes.
Can a multi-location dental group use one site?
Yes. Each location gets its own page with its own address, hours, team and booking form, under one shared brand and one set of treatment pages, so each office can be found on its own local searches.
What does a dental website cost, and who owns it?
Websites start at $299 with a written quote before work begins, and maintenance plans start at $99 a month. The site, the content and the domain are yours, and you can move the site to another host at any time.
— This page's own copy was last reviewed on this date.
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